CONNECT IB 2014
Manchester Arndale is the largest of a chain of Arndale Centers built across the UK in the 1960s and 1970s. Located right in the heart of the Manchester, it features over 200 shops and has hundreds of high street brands, restaurants, cafés and fast food outlets located in and around the centre to accommodate hungry shoppers.
As the spring was approaching Manchester Arndale wanted to renew their website look and bring it closer to current trends without changing too much.
During the project website layout was slightly changed and made more boxy and grid like. All gradients were removed and elements were flattened out or recreated. Boring grey background was changed with pastel coloured gradient, that was supposed to slightly change its colour depending on the season. Images of the models showcasing new Spring/Summer colection were introduced on some of the pages throughout the website in order to make it feel wider and more interactive.